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CPS Professional Designation |
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Experienced Agents and
Newcomers -
Whether you are a 25 year veteran or a newcomer, convincing your clients of
market realities and how price and value really work, is one of the major
hurdles. This designation which announces your specialized professional training
on pricing real estate competitively can give you a powerful competitive
advantage. Also, the tools provided to a CPS Designee for their clients, such as
the Seller's Guide to Pricing Real Estate Competitively, is icing on the cake. Add to your professional image with a very nominal investment
in yourself. The value of this achievement will be in the eyes of your clients, where
is needs to be. Open their eyes to the value of pricing competitively. Read what
Ken Deshaies, Broker-Author, says below. (Scroll down to bottom of page)
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Enrollment and Renewal |
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*Enrollment* |
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The Competitive Pricing Specialist
(CPS), Professional Designation, is available to any Real Estate Professional.
XpertCMA System 6 or 7 Licensees only:
(1) If you are an XpertCMA Licensee of System 6 or 7 and have read the latest book,
your enrollment will be immediately accepted and your certificate will be sent. The
Competitive
Pricing Council believes you would possess the specific education
and tools required to determine the Competitive Market Value of any property, as
described. Also, our Professional Staff is available to help and support you.
(2) You must agree to the terms
of the designation.
Read the CPS License Terms and Agreement
(3) You must order the CPS
Enrollment. The certificate will be sent upon receipt of the order. Application acknowledges acceptance of the
License Terms and
Agreement
(for XpertCMA System
6 or 7 Licensees only) |
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All Other Real Estate
Professionals:
You can
enroll below in the Competitive Pricing Specialist (CPS) professional
designation program. We believe this will add to your professionalism and
increase your client’s education on the critical subject of price and value.
Pricing right, i.e. “Competitively,” in the first place is in everyone’s best
interest. The requirements are easy and the education should be highly
enlightening and valuable to you.
You can complete the requirements at your own pace and your certificate will be
issued by the council. There are three requirements, all of which could be
completed in a few hours. The council is always here to insure that you can meet
these requirements and understand the competitive pricing concept.
First, you must read the book to learn about the Competitive Pricing
Concept. Your hard copy of the book will be shipped and a .pdf version will be
emailed.
Second, you will
receive the “Seller’s Guide to Pricing Real Estate Competitively,” a 6 page,
pictorial, and text document. It can be used as a handout to explain the
competitive pricing concept to your clients.
Third, you have two choices:
Choice 1 - Purchase the XpertCMA Professional System 7 Edition package.
Licensees of XpertCMA Professional systems are automatically considered to be
qualified CPS designees because the program is designed for that purpose. Your
certificate will be sent immediately upon request.
Choice 2: You can request the XpertCMA Homeowner Edition – No Experience
Required – Self Teaching software at no charge. This program was designed
for homeowners wanting to do their own market analysis. This program can be used
to perform a Competitive Market Analysis for a specific property. If you choose
this option, you can perform a Competitive Market Analysis and email a .pdf copy
to the council. Upon receipt we will send your certificate, or advise you on
modifications required, if applicable.
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*Renewal* |
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CPS Annual Renewal is due within 13 month from issue date. |
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Read what Ken Deshaies
says: |
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Ken Deshaies, Author of several Real Estate
books and Co-Author of over 100.
Broker/Owner, Snow Home Properties
CRS, ABR, LHMS, ACRE, ePRO, CPS, TRC, RECS, GRI
970-262-SNOW (7669) or 888-353-SNOW Serving the Ski Resorts of Summit County,
Colorado
Exclusive Allen Hainge CyberStar * Certified EcoBroker
Affiliate Office |
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I am a believer in continuing
education. Designations represent that continuing commitment. My personal
designations range from the little known to the highly recognized and respected
in real estate circles. The cost of obtaining them range from about $100 to
$3-5000, and the annual renewal is $25 to $250. So which are the most valuable?
At a NAR Convention, those sponsored by NAR, such
as ABR, GRI, and CRS, may enjoy the most respect among my colleagues. However,
when it comes to explaining the value of my expertise to the public, a couple of
non-NAR designations consistently convey benefits easily recognizable to
potential and real clients. Those include my Certified EcoBroker and my CPS.
My colleagues refer to me partly because of my
designations. My clients on the other hand, typically have no idea, and often do
not care, what all of those acronyms mean. They simply want to know how much I
can get them for their property. So, explaining how the designations translate
to value to them is important.
At the listing table though, merely indicating
that I possess special training and knowledge about determining price and value
catches a seller's eyes, ears, and attention. After all, what is more important
to them than how much they will get for their property? And every little bit of
credibility helps, as you all know. The credential also helps to offset a desire
to list with someone else at a higher, but unreasonable, price (oh, no one tries
to 'steal' listings in your market?). So perhaps my Competitive Pricing
Specialist (CPS) designation, though the easiest to obtain, lowest initial cost
(currently $79) and lowest to renew ($25 per year), might just be my most
valuable professional designation for my bottom line. And that education is
invaluable in today's unsettling market.
Thanks for listening, and good listing to all.
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